Workshop TOWARDS SUSTAINABLE EVENTS: FROM CREATIVE DESIGN TO EXECUTION

Through an interactive and engaging approach, the workshop will offer an in-depth look at the challenges and opportunities of integrating sustainability principles in the creative conception, planning, production, and execution of events.

After an introduction to the events industry, participants, supported by the experience and expertise of Balich Wonder Studio, renowned for its creativity and innovation in international shows and ceremonies, will explore practical strategies to improve an event’s sustainability, starting specifically from the creative process.

Through analysing case studies and illustrating exemplary projects realised by Balich Studio, ๐—ฝ๐—ฎ๐—ฟ๐˜๐—ถ๐—ฐ๐—ถ๐—ฝ๐—ฎ๐—ป๐˜๐˜€ ๐˜„๐—ถ๐—น๐—น ๐—ฏ๐—ฒ ๐—ถ๐—ป๐˜ƒ๐—ผ๐—น๐˜ƒ๐—ฒ๐—ฑ ๐—ถ๐—ป ๐—ฒ๐—น๐—ฎ๐—ฏ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ป๐—ด ๐—ฒ๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜๐—ถ๐˜ƒ๐—ฒ ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—ถ๐—ป๐˜๐—ฒ๐—ด๐—ฟ๐—ฎ๐˜๐—ถ๐—ป๐—ด ๐˜€๐˜‚๐˜€๐˜๐—ฎ๐—ถ๐—ป๐—ฎ๐—ฏ๐—ถ๐—น๐—ถ๐˜๐˜† ๐—ถ๐—ป๐˜๐—ผ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—ฝ๐—ต๐—ฎ๐˜€๐—ฒ ๐—ผ๐—ณ ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜ ๐—ฑ๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐—ฎ๐—ป๐—ฑ ๐—ฒ๐˜…๐—ฒ๐—ฐ๐˜‚๐˜๐—ถ๐—ผ๐—ป.

SPEAKERS

INGRID PAOLETTI

Full Professor

Architectural Technology

Politecnico di Milano

PABLO SOLARI

Creative Director

Balich Wonder Studio

SARA GIORLA

Project Manager for Ceremonies Unit

Balich Wonder studio

SARA ANTONIOTTI

Corporate Strategy Coordinator

Balich Wonder Studio

WORKSHOP PROGRAMME

07/05/2024 17.30 – 19.30

Overview event industry

 

– Defining and delimiting the event industry, examples of event categorisations
– Focus on BWS
– Project phases and professionalism involved
– Sustainability challenges in the events industry

 

14/05/2024 16.30 โ€“ 19.30

Focus on Creative Direction

 

– What is a format and a concept
– Theory on creative directing
– Case studies with short exercises in class
– Group home assignments

 

21/05/2024 17.00 – 20.00

Final sharing meeting

 

– A wrap-up of previous meetings
– Presentation of group work
– Debate and final Q&A

Partecipation Feeย 120,00 โ‚ฌ

(includes Polimi materials, coffee break, VAT)

IBAN IT61F0306909606100000195446

Intestato a:ย ย ย ย ย ย ย  CONSORZIO CISE

Banca:ย  INTESA SANPAOLO

TRANSFER CAUSAL: Workshop_MaBa.DESIGN

Send a copy of the transfer to the emails on the side

Registration Deadline: 30/04/2024

MaBa.SAPERLab

 

Via Ampรจre 2, 20133 Milan
Bonardi Campus, Building 11, basement floor